Your industry is ripe for more personalization. By adding a personal Welcome Widget featuring a friendly representative of your business, you will get better website conversions and you will be able to direct visitors to take specific actions. I'd guess you'll see at least a 15% boost in conversion from this alone.

You'll also be seen as an innovator in your space because none of your boring competitors with their cold and archaic websites would be doing this.

You are shipping products, sending invoices and proposals and otherwise communicating with customers and prospects constantly. Each one of these touch-points is an opportunity to include a Welcome Widget to personalize the experience. 

Thank customers for their business. Ask for reviews, testimonials or referrals. These are all things we know we should be doing but often neglect.

Welcome Links allow you to do so in an automated yet personalized manner.

You know your customers will believe what other people say about you much more than what you say about yourself, right?

Every Welcome Widget you create and share allows the viewer (recipient) to reply to you via video. Imagine that for a moment.

You can include a Welcome Widget with every product or service you deliver and ask for feedback at the perfect time. Right when your customer is experiencing your product or service and is most likely to reply positively.

When done properly, this user-generated content could become the most valuable asset in your marketing arsenal. 

This is where Welcome Widgets break free from your site and go out and start bringing back new customers for you. 

At very least, you can use a Welcome Link as your bio link and turn that into an opportunity to promote your brand. But you can also use Welcome Links as posts themselves or you can send them as direct messages. Depending on the platform, you may even be able to leave a Welcome Link as a comment on any post. 

How many emails does your business send out every week? You can easily create a Welcome Widget and add it to your email signature. Or you can include the link in the body of your email like we're doing.

If you're sending out an email newsletter, this is a fantastic opportunity to add a personal touch and to gather feedback or promote your business in a manner that won't be forgotten.

Do you keep track of your customers' birthdays, anniversaries or other special dates? If so, huge kudos! These are great opportunities to send a Welcome Widget.

If not, you can always take advantage of holidays and special occasions by sending out Welcome Links. Want to really stand out? Send a physical greeting card to your VIP customers. That card can contain a QR code leading to a Welcome Widget. Talk about being an innovator within your industry.

Use the QR code generated by Welcome Widgets to turn business cards and corporate letterhead into interactive video business cards. Use QR codes at your booth at the next trade show and become the talk of the event. Add QR codes to company paraphernalia and turn your employees into walking billboards advertising personal and interactive messages that you control.

Convert any online or offline news release or ad for your business into an interactive piece of media. Guest posts are another huge opportunity. A Welcome Widget will add personality, innovation and effectiveness to anything that you're doing to promote your business. And it will do so at scale.